The Mind Behind the Magic
The brain behind CONCEPT is Anu Thomas, an MBA graduate from Alliance Business Academy, Bangalore. His career began with a campus placement at Hutch (Ascon Agency), followed by roles at Directory Today (India Today Group), 360 Degree, and Calypso Productions in Bangalore.
But Korba was home, and Anu returned with a dream—to bring big-city creativity to small-town businesses. Passionate about design and branding, he experimented, learned, and refined countless creative strategies to adapt global trends for local markets. To stay ahead, he regularly visited national expos across India, studying the present and future of the industry.
When the pandemic slowed down the traditional business of designing and printing, Anu adapted. He dived deep into digital marketing, upgraded his skills, and soon attracted overseas clients. This shift not only kept CONCEPT moving forward but also opened the door to global opportunities.
Today, under his leadership, CONCEPT continues to blend creativity, strategy, and innovation, helping businesses of all sizes grow into strong, memorable brands.